A Picture Paints A Thousand Words And Creates Auction Euphoria On Ebay

    



    

Ever since I sold my first item on ebay I have been addicted to the site and I have steadily developed it as a supplementary source of income over the last two years. As I gained experience from listing items, I rapidly became aware that the inclusion of pictures in the listings was a major selling point as buyers could literally see what they were buying and as such create a greater interest and desire within them which in turn led to greater selling prices.
To sum it up in one sentence:
Pictures attract attention, help explain details and more importantly stimulates desire which leads to Auction Euphoria.
Auction Euphoria is that process whereby the desire to own an item is that great that all logic goes out the window and the buyer rebids to ensure that they win it, thus increasing the selling price.
This simple bit of knowledge has allowed me to push my final selling prices up on average between 10-30% and as such it amazes me that so many listings do not include one picture and just type out the details in one long line of text (usually all in capitals!). I am not complaining however because this fact alone has allowed my auctions to stand out and make the money.
I started off using eBays add additional photo service to include extra images in my listings which people could use as a reference point and I found out the following :
1. Always make sure that the image is clear and of the actual item for sale, otherwise what is the point of including it? You will find that poorly presented pictures suggest that the seller doesn't care and hence will devalue the potential selling price of the item which is of no use to anyone.
2. Never use a stock photograph of the item for sale, with the increase in fraudulant transactions (especially on the higher value items) this will serve to put the buyer off, again serving to devalue your final selling price. Taking a little extra time to get an actual photograpah shows yours buyers that you care and will endear them to you.
3. Where possible use a digital camera, these are very easily accessable nowadays and relatively cheap and they produce excellent images. A webcam can also be used but does give a grainier picture. Remember the cost of the digital camera can be offset by the gain in final selling prices.
4. Have good lighting on your images, a poorly lit image may as well not be there. Where possible I take mine outside into the garden, put it onto a chair with white paper behind it and take advantage of the natural light. Its a few minutes work that pays dividends in the end in cold hard cash!
5. Never just use one image, always use at least two. I tend to use one image for every one of the details (or faults) that I mention in the listing. This illustrates what you are actually trying to describe and helps to prevent the dreaded negative feedback of 'the item wasn't as described'.
Using the above meant my auctions stood out and I was considered to be true to my word by my buyers so much so that I have multiple return buyers and the Auction Euphoria effect is evident on my auctions as there regularly go for higher prices than similar items listed on eBay.
As I developed my auctions I realised that using eBays additional picture service was COSTING ME a large proportion of my profit so I looked into other ways of getting my pictures on my listings. I also realised that the format of the listings was another major factor. I wanted to use the additional pictures to illustrate a detail or fault but it was no use having the picture at the bottom of the listing away from the description as per eBays standard approach.
So I did some research and learned that the answer to my problems was HTML to generate a template for my listings and allow me to pull my images into them without having to use eBays image service, sure it was still gonna cost me to host my own images but no where near what eBay was charging me. Using this has meant that my eBay Listing Fees have dropped by nearly 90%.
My buyers then started to ask me if they could use my templates and how they could include images on thier listings, advice which I always gave to them. I then decided to put this advice together on a few webpages so that they could use it as a reference and to upload some of the templates that I have used in the past so that anyone can use them for FREE.
I hope that these simple bits of advice help you to take advantage of Auction Euphoria, and really develop your profits from the amazing, and addictive, animal that is eBay auctions.
Mike - Webmaster and eBay Power Seller.
Online Auction Trader
FREE eBay Selling Templates, can be used by anyone you dont need to ask my permission to use them anywhere you want.


    



    

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An Introduction To Ebay Consignment

    



    



After I started selling on eBay, I was approached by friends without computers who wanted me to sell their items for them. They had heard stories about the outrageous prices items some ebay auctions brought. They knew I could get more money for them on eBay than they could get selling the items themselves. An added incentive to them was I did all the work. All they had to do is say "I don't want this anymore, sell it for me;" and within a few weeks I converted their castoffs into cash.
I was already selling on eBay, and I had developed a system for listing and dealing with sales that allowed me to list lots of items in a short time. The chance to make a few dollars without any investment was too much to pass up. I made some good money doing this and because I didn't have to tie up my money buying inventory I was able to use it to grow my train business.
Consignment Selling Is The Perfect Way To Start Your Own eBay Business.
There are no set up fees or investments. You won't need to risk your own money buying items to resell. You don't need a detailed knowledge of antiques and collectibles. You only need to know how to find the right category, write an adequate description and take some high quality photos.
Selling on consignment allows you to learn about antiques and collectibles without risking your own money. By selling other people's items you learn the value of items in the most practical way. By handling them and selling them. No matter how many price guides you read, and antique shows you attend, you will never get the feel for items until you sell them.
When you sell on consignment, you provide a service that makes your clients additional money. When most people sell something, they sell to a dealer who needs to mark up the item to make a profit. This is not what happens on eBay.
On eBay the END USER is the buyer and will always pay more than a dealer would. Even after paying a consignment fee, the seller makes more money.
This is the true benefit of eBay consignment selling. Finding the END USER. Before eBay this was a difficult and daunting process. With eBay, a simple listing placed in the correct category, with a good description and some high quality photos, is enough to get a few END USERS to fight over the item.
Things You Need To Succeed With Consignment Sales:
1. You need to take possession of the items. When you sell items on consignment you risk your eBay name and reputation. You take these risks when you sell your own items, but you are in complete control of your actions. In order to lower your risks you need to get complete control of the items you are going to be selling. This prevents sellers from changing their minds, and allows you to ship the items as soon as you receive payment.
2. You should always have a written contract. One of my friends was sued by a consignor who felt the commission was too high. The consignor agreed to pay 20 percent of the selling price, then when the item sold for $8500, got upset about paying $1700 to someone for doing 30 minutes of work. While my friend won in court, it would never have gotten to court if he had a written contract.
3. You'll also need to perfect ways to get items. At first your friends and co-workers will provide you with a good stream of salable items. After a while this stream will dwindle and you will need to go out and find consignors. This is not as difficult as it may seem. Remember, by consigning with you, the seller gets more money than they would otherwise.
Terry Gibbs is a collector/dealer of old toys and trains, and teaches others how to buy and sell antiques and collectibles. Gibbs is the author of two best selling eBay books "The Auction Revolution," and "The Complete Guide To eBay Consignment Sales." He has also written numerous other books about buying and selling antiques and collectibles. Learn more at his website: http://www.news.iwantcollectibles.com
http://www.iwantcollectibles.com/consign5.html
Copyright 2005 IWantCollectibles LLC used with permission.

    



    

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A New Definition Of Buyer Beware

    



    



"Who's Suzie?"
My wife Katrina had been acting strangely ever since I had returned home from my Native American cultural class, not to mention the weird phone call I received just before I left, full of little pauses instead of our usual fast-paced communication. Now that I was home she had been pretty much ignoring me completely, then comes this strange question. Katrina was calm but I could tell there was something under her skin as she chopped up the vegetables for the night's dinner.
"I don't know anyone named Suzie." I replied. "Well come to think of it, there's my old friend Peter's wife Suzie."
My wife remained calm, " Do you want to tell me anything?" she replied."There is nothing to tell Kat."
Katrina was heating up; her trademark rosy cheeks had evolved to boiling teapot. Still however, no steam or whistle had been emitted from her pretty spout.
She looked at me thoughtfully, "Well, I looked at your cell phone today. It seems you've been sending text messages to a woman named Suzie. I've read around thirty of her texts in the archive; they're all like "I love you heaps" and "Thinking of you right now". Who is she Tom?" A strange feeling overcame me. Katrina seemed absolutely sure that I was guilty of something. Accused yet innocent, her eyes spoke of the obvious evidence that was piled against me. The thing is, we were really having serious relationship problems at the time, with many arguments and rarely seeing eye-to-eye.
Katrina was on the brink of tears and I simply didn't know what she was talking about. Looking down I could see the cell phone gripped tightly in her hands. Funny, I hadn't thought about the fact that I own two phones and she was holding the one that I rarely use. A few months back I bought it off eBay as it is extremely small and I don't want to have to carry my big expensive "computer" phone on me when I am riding my mountain bike. It was actually my second 'extra' phone as my wife had killed the first when she had put it through the washing machine.
"Are you talking about that phone Kat? Give me a look at it." She handed the phone over reluctantly, as if it were evidence in a murder trial. I looked at the messages and sure enough there were a whole bunch from someone named Suzie. Some of the messages were quite raunchy indeed. Straight away I started to search for the dates of the archived messages, as they would surely prove my innocence. "Look Kat, the dates of these messages were several months ago. I've only had the phone for a couple months. They are obviously someone else's."
Her look of disbelief was starting to rattle me. It is a really horrible feeling when somebody you love so much doesn't have trust in you. I then searched and found the receipt from eBay for when I bought the phone. After showing the date on the form to her I could tell she was starting to see that I was telling the truth, but the wall of disbelief still hung over, clouds covering her bright face.
Finally I decided to search for the guy who sold me the phone. If this didn't prove my case nothing would save me from eternally sleeping in the doghouse. Using the email address he had used in the sale proved fruitless as my message kept coming back 'Return to sender.' Let me tell you I was really beginning to panic! Then, bang! The sound of the gun rang in my ears...just joking. It didn't get that serious! No, the bang was the sound of the flash of inspiration that suddenly entered my mind. I went back on the Internet and eBay and searched for the guy's name. I found it with a different email address, as he must have changed his Internet Service provider. A huge feeling of calmness rushed over me like the first wave at the beach when you have been in the heat all day.
Next I sent him a message asking him about the archived messages to 'Suzie' and asked him to 'Carbon Copy' (Cc) his response to my wife's email address so she would see that it was authentic.
The man then replied with a message that said he was very embarrassed about not deleting the messages on the cell phone. All right, pay dirt! He also went on to say that his wife was named Suzie and gave her address so Kat could then contact her if necessary. He seemed especially nervous about the content of the messages and said that he hoped nothing too x-rated was there as he and his wife often used risqué language to keep their relationship's fire 'stoked up!
O.K. So there's my story. My main message to you from the whole experience is that if you are buying or selling a product on eBay, make sure you clean up any unwanted information. It can really cause problems! Let me also tell you that now I am back searching on eBay as my new phone has also been sent on a mission back to the creator as it too has been on the 'Quest for the spin cycle'!
*This story is based on a true story of someone (not the author) with names changed.
Jesse S. Somer
http://www.m6.net

Jesse S. Somer is a creative writer working at M6.Net: 'The web-hosting company for humans.' M6.Net is working hard to help humanity experience the power and freedom to develop their own part of the Internet, to share their information and connect with anyone, anywhere, anytime.

    



    

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An Emerging Market In Ebay Consignments: The Ebay Trading Post (part Ii In A Series)

    



    


In 2002, the eBay consignments business was born, referred to by eBay as the Trading Assistant Program.
It's possible that eBay didn't foresee just how much they would benefit form their eBay consignments program. Designed to unite experienced eBay sellers with people who want heir merchandise sold on eBay without having to do it themselves, the Trading Assistant program has enjoyed enormous success.
As big as eBay had become -- larger than all other online auction venues combined -- they were still missing out on a large segment of the population; the technophobes. These people would sell goods on eBay if they had access to a computer and a digital camera, and had the time and inclination to learn how to run an auction. But they either don't have the technology or they lack the desire to become auctioneers, or both. Since they're not on line, they're not likely to learn about Trading Assistants who advertise primarily through eBay. And even if they saw the ads, they probably wouldn't trust them.
You see, people active in the online community are already comfortable with the environment, which has an element of anonymity. But a non-computer person is more likely to want to deal with a real, brick-and-mortar retail business. They may not trust someone who runs auctions out of their home.
How to reach these people? Introducing the concept of the "Trading Post"...
A Trading post is to eBay consignments what the typical consignment shop is to the average community. It's a drop off location that allows consumers to drop their stuff off and have it sold for them as a service. It's a retail location that markets itself to consumers as a local, experienced ebay consignments seller -- a Trading Assistant with a brick-and-mortar store.
While any ebay trading assistant can establish an ebay consignments service out of a retail location, only a Trading Post can put the eBay brand on their physical storefront. (A trading assistant can only advertise inside their store). With this privilege comes a higher standard, ie, eBay has "raised the bar" on their requirements.
A Trading Post must meet the following additional requirements:
-Offers a staffed drop-off location or storefront with regular drop-in hours, so that clients can visit the location without calling ahead.
-Has a feedback score of 500 or higher
-Has at least 98% positive feedback
-Has sales of at least $25,000 on eBay each month
Online, clients can search for Trading Posts specifically, and Trading Posts may receive priority placement in search results. (Yes, even some online clients prefer the retail setting). Also, Trading Posts are displayed with a special icon next to their User ID. If you're a Trading Assistant who also meets the requirements, you automatically qualify as a Trading Post and do not need to take additional steps.
Walt Duflock, Director of the eBay Trading Assistant Program and a real life trading assistant, has announced eBay's intention of having "secret shoppers" and "customer satisfaction surveys" to see if there are certain Trading Post locations eBay would like to support more than others.
Regardless of your status on ebay, there are tools that everyone can use to build their success as TAs, available on the ebay site. I've found many of them quite valuable. For example, among their efficiency tools, they recommend using contact management software. eBay regards this as a great tool for getting "a better understanding of how many prospects it takes to actually create one new client and how long it takes for a client to go from initial contact to hiring you as a TA."
And as far as support, some of the Trading Posts have become so large that they no longer rely on eBay for help. Some have developed their own proprietary systems for tracking customers and inventory, and managing their auctions. The largest and most successful ebay consignment business will even get you started with your own franchise which includes the use of their proprietary systems. All you need to come up with is $55 K plus operating expenses.
But, never fear. You can start your ebay consignment business on a shoestring, and this is how the majority begin. Since 1998, eBay and similar auction sites have been growing by leaps and bounds. eBay consignments are still in their infancy, but I predict a very bright future!
© Copyright 2004 Carolyn Schweitzer DDS. Dr. Schweitzer was a family dentist for 20 years and is now owner and editor of several websites. You can learn more about where to find specific links to the Trading Assistant and Trading Post programs by visiting her website at http://www.netbrainer.com/site/500041/page/449460.


    



    

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An Ebay Computer Purchase

    



    

An eBay purchase that turned sour.
A story of fraud, deceit, and broken promises.
Let me preface my statements by saying that I think eBay is great. I'm a handicapped senior citizen and it's been a boon to me to be able to shop the Internet and particularly eBay. In nearly six years I've had two problems both to do with non-delivery.
One incident was insignificant as it involved a $5.00 purchase and was quickly remedied. It only deserves mention because it was my first purchase, and because I complained about non-delivery the vindictive seller gave me a negative feed back, which remains on my record to this day.
Some months ago I purchased a computer through eBay. It was a very good price, but not so low as to arouse suspicion. I paid through Paypal using a credit card.
I had checked the seller's feedback record, which was perfect. Next day I received an acknowledgment and a promise to ship in a day or so. I waited for a week or so, then followed up the shipment. The seller, Ann apologized and said that she was a government attorney, on call and had been called out of town unexpectedly. She said she was on the road and on her return home would advise me the status of the order.
About a week later I received an email with an email with a UPS tracking number and an expected delivery date. The date was somewhat extended, but I accepted it, as it was coming across country. When the PC didn't arrive as expected I sent Ann another email. Her response was another apology and she said that her father had died and she was in another state for the funeral and would look into the matter upon her return, also that due to the inconvenience she was going to refund half my money.
More time elapsed and after several email inquiries I received an email from Ann's husband stating that on her way home from the funeral she had been in a car crash and was hospitalized. He said he was not involved in the transaction, but on her instructions was looking into the matter, and would see that I received not only my computer but also a full refund. Naturally many weeks had elapsed by this time.
I was beginning to become suspicious and checked their feedback record when suddenly there appeared six or seven bad reviews. On a subsequent check they made their feedback private so it couldn't be accessed. By then it was too late, the next thing I knew their email was suspended.
When I contacted eBay they gave me Ann's phone number. When I called the phone number their service had been disconnected. I was unable to get an address from either eBay or Paypal.
I reported this case of fraud, deceit and broken promises to eBay and Paypal. Both had time limits, which had expired, so they were unable to help me, so I turned the matter over to my credit card company.
Fortunately, I had used a protected credit card, and I was within the prescribed time limit. I don't know what transpired but I subsequently received a notice from Paypal that they had credited my account. Eventually I received a full refund.
Lessons Learned:
* Always uses a consumer-protected credit card. Do not ever use your checking or savings account even though Paypal encourages you to do so.
* Make sure you have a consumer-protected card, some do not have this feature, and be aware of the time limits, and other restrictions
* Do not accept stalling tactics even if they seem legitimate. Paypay has a 30-day limit. EBay's is 60 days, or 90 days in some cases. Put in a claim immediately, you can always retract it.
* Be careful when checking feed back, make sure you're getting reports from buyers not sellers. eBay has made it easier to do this now. These people had deliberately purchased a lot of small items to build up a positive feed back record. I have seen a tutorial that advocates doing it for new sellers who have no feed back record .
* Follow tour instincts, I had ignored a lot of danger signals. ---DON'T DO THAT---use your common sense---If you suspect foul play, Take immediate action.
Remember that scam artists are very good psychologists. They know how to appeal to your sensibilities.
Beware---They're Pros they make their living that way. Fraud and deceit are their tools of trade.
Written by: George W. Cannata the publisher of the web site: http://www.caveatemptorus.com, July 8, 2005.

    



    

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